Certified High Performance Coach™ · ICF ACC Certified Coach

Unlock Your
Next Level

Ignite your creative power and lead with unshakeable confidence. I help executives, entrepreneurs and business leaders turn bold visions into real business momentum.

Science-based, outcome-driven high performance coaching for leaders, entrepreneurs, and organizations — worldwide.

Free Assessment
Discover Your Leadership Readiness
5 questions · Under 2 minutes · Instant insights
  • Your dominant leadership style
  • Where your performance gaps are hiding
  • Your personalized development path
creativityplaybook.com
Leadership Readiness Report

Your 5 Leadership Dimensions
Your Leadership Strengths
Your Growth Edge
Your 3 Immediate Next Steps
3 Questions From Your Coach

Take a moment. Sit with each of these. Your honest answers are where your breakthrough begins.

Question 1 · The Catalyst
"What specific pattern, belief, or behavior — if you released it today — would create the greatest immediate shift in your leadership momentum?"
Frame: What needs to change
Question 2 · The Cost
"Be honest with yourself: what is staying exactly as you are already costing you — in confidence, opportunity, and the impact you know you're here to create?"
Frame: The price of the status quo
Question 3 · Your Future Self
"Step into the version of you who has already made this breakthrough. What is the one commitment that leader is asking you to make — right now, today?"
Frame: Future pacing your breakthrough

Your answers to these questions are exactly what we explore together on a Possibility Call. 30 minutes. No pitch. Just the most clarifying conversation you'll have this month.

Book Your Possibility Call →

In the AI era,
your creative edge
becomes your competitive advantage.

— Coach Michelle Hammons
How is High Performance defined?
The Definition

"Succeeding beyond standard norms over the long term, while maintaining positive well-being and relationships."

— The High Performance Institute

Coaching Built on Science-based
and Outcome-driven Results

See All Services →

High Performance 1:1 Coaching

Deep ongoing partnership for leaders and entrepreneurs who want to operate with greater clarity, courage, and impact — virtually or by phone, worldwide.

Most Popular

High Performance Immersion

A powerful 3-day immersive experience using the Certified High Performance framework — targeting energy, productivity, influence, and resilience in an intensive, results-focused format.

Fast Track Your Results

AI Strategy Roadmap

Build your personal or business roadmap to adapt, leverage, and integrate AI — without losing the human edge that makes you effective.

Roadmap Your Future - AI Leveraged

Team & Corporate Coaching

Tailored programs for leadership teams, boards, and organizations. Includes DiSC, CliftonStrengths, Leader Assessments, and AI strategy integration for the modern high-performing team.

For Organizations

"Michelle has without a doubt changed my life. With her coaching style, challenges, and expertise I've been able to accomplish more, create more, and enjoy life more fully."

WB
Wendy Bird
Social Impactor · Pearls With Purpose Foundation

"Michelle is excellent to work with! She provides straightforward, thoughtful, relevant, and insightful feedback while brainstorming for solutions. She listens carefully and leads with heart and experience. I would highly recommend Michelle's executive coaching services to anyone!"

M
Mikala
Business Entrepreneur

"Working with Michelle has been incredibly beneficial. She asked all the right questions to help me uncover new ideas and insight. Her structured approach and logical action steps made progress easy and steady. Michelle possesses an expert level of knowledge on many topics. I would highly recommend Michelle to everyone!"

MH
Mike H.
CEO · Real Estate Investor

"Michelle is an excellent coach. She provides coaching that brings the highest levels of clarity and vision for her client's individual goals. I personally achieved 2 promotions and increased my income by half under her coaching. I highly recommend her."

RV
Rebecca V.
Corporate Executive
Michelle Hammons — Certified High Performance Coach, Creativity Playbook
Michelle Hammons
Founder & CEO · Creativity Playbook, LLC

Coach Michelle

With 35+ years of business expertise, a Certified High Performance Coach™ and ICF Credentialed, Michelle brings scientific rigor and creative intuition to every engagement.

Her background spans enterprise technology, corporate leadership, entrepreneurship, and AI strategy — making her uniquely equipped to coach the whole leader, not just the job title.

Certified High Performance Coach™High Performance Institute
ICF ACC — Associate Certified Coach
ACC · ICF Credentialed
AI Mastery CertifiedAI Strategist
Book A Call

Insights for High-Performing Leaders

High Performance
High Performance

The Pillars Every Leader Needs to Perform at Their Highest Level

Based on the Certified High Performance Coaching framework — adapted for leaders and entrepreneurs navigating real-world pressure.

AI Strategy
AI Strategy

How High Performers Are Using AI to Lead Smarter in 2026

Practical strategies for leaders who want to harness AI without losing the human edge that makes them effective.

Leadership
Leadership

Career Transition at the Leadership Level: What No One Tells You

A candid guide to navigating pivots, reinvention, and transitions after 40 — from someone who coaches it daily.

Frequently Asked Questions

Everything you need to know about working with Michelle and what High Performance Coaching can do for you.

High Performance Coaching is defined as helping individuals succeed beyond standard norms over the long term, while maintaining positive well-being and relationships. Unlike traditional coaching, it is science-based, outcome-driven, and structured around six proven pillars: Clarity, Energy, Necessity, Productivity, Influence, and Courage.

The Free Assessment is a free 5-question assessment that reveals your leadership readiness and identifies where your performance energy is strongest — and where untapped potential is waiting to be activated. Results are personalised and delivered instantly after you enter your email.

Michelle works with executives, entrepreneurs, and business leaders who are ready to operate at their highest level. Whether you're stepping into a bigger role, navigating change, building a team, or integrating AI into your business — High Performance Coaching accelerates your results without burning you out.

The High Performance Immersion is a powerful 3-day intensive experience using the Certified High Performance Coaching framework. It targets all six pillars simultaneously — energy, clarity, productivity, influence, necessity, and courage — giving you a full reset and acceleration in a concentrated format.

The AI Strategy Roadmap is a coaching and consulting service that helps you build a personal or business roadmap to adapt, leverage, and integrate AI tools — without losing the human creative edge that makes you effective. Michelle helps leaders in Tulsa, OK and worldwide future-proof their leadership for the AI era.

Michelle works with clients worldwide via Zoom and phone. She is based in Tulsa, Oklahoma and serves leaders across the US and globally — all sessions are conducted virtually for maximum flexibility.

The easiest first step is to take the Free Assessment — it takes under 3 minutes and gives Michelle insight into your leadership readiness before your strategy call. From there, book a complimentary 30-minute strategy call and Michelle will walk you through the best next steps for your specific goals.

Absolutely. Michelle offers tailored Team & Corporate Coaching programs for leadership teams, boards, and organizations. These programs incorporate DiSC, CliftonStrengths, and AI strategy integration to build high-performing, future-ready teams.

Ready for Your Next Level?